Free guide for accounting firm leaders
The 10 numbers that decide whether your firm gets paid.
Discover the numbers that reveal whether your firm is converting staff capacity into productive work, billable WIP and collected revenue.
- 01 Spot pressure before it reaches cash
- 02 Separate activity from real performance
- 03 Ask better questions of WIP and lock-up
Built for accounting firms Practical commercial guidance for partners, managers and practice leaders—not another generic KPI list.
The commercial reporting chain
Better reporting starts with understanding how value moves.
The guide connects the measures that show whether staff capacity is becoming productive work, billable value and collected cash.
Capacity
What could your team realistically produce?
Production
What valuable work did the team actually deliver?
WIP
What completed value remains unbilled?
Billing
How much completed work converted into invoices?
Cash
What was collected, and how quickly?
Inside the guide
See what your current reports may be missing.
The guide explains where to look, why each number matters and what it may be telling you about your firm.
Separate activity from valuable output
Understand whether available time is becoming productive, valuable work—not simply recorded activity.
Find where value is becoming trapped
Identify where work is accumulating, ageing or quietly becoming difficult to bill.
Follow completed work through to payment
See how quickly completed work moves through billing and into collected cash.